Mark Fessenden, Managing Director of the IFSA, examines the crucial importance of utilizing certified fire protection products (UL & FM) and the significant risks associated with counterfeit or non-compliant components in water-based fire suppression systems. Attendees will gain insights into global certification processes, case studies of counterfeit detection, and the life-safety risks associated with obsolete technologies such as o-ring sprinklers. The presentation highlights how product certification protects system integrity, ensures regulatory compliance, and ultimately saves lives.